The client brief was to design an identity that would appeal to the new age women.
BOLD, FRESH, APPEALING, SERIOUS.

The brand wanted to have fun with the monograms and make a statement at the same time

A wide range of colour palette was chosen to have the freedom to play with colour on different platforms. To keep the tone fresh and timeless pastels were used.

Designed Giveaway Bags keeping in mind the collaborations done with various brands Say it with a pin, Mypaperclip & Isu.

Conceptualised and designed two types of event invites. The box design was especially curated and conceptualized for Bloggers and Influencers.

Customised designs for lanyards and name tags for all guest speakers, guests & staff.

Marketing collaterals: Tent cards designed to be placed at various venues. 

Marketing collaterals: Standees  to be placed at various places and at the venue.

Designed Motivational fun flags as a part of the decor. 

Created Posts and creatives that would appeal to audience of all demographics 

Event Setup using the same colour pallette and language. 

The Stages were designed keeping in mind the usability and approachability.

Installations designed as photo ops.